This  congress aims to help you gain an insight into the way people in another country think,  work and behave. It may even be the chance to get past the usual obstacles to doing business in another country or overcome performance issues of your global virtual team. It is certainly the chance to tell them about your own way of life and working practices.

By attending this congress you will:

1. Gain essential knowledge to help you feel more confident about dealing with people from different countries,
2. Improve your understanding of how different people think, work and feel,
3. Help to breakdown cultural barriers for better rapport and performance with colleagues,
4. Access support for handling awkward clients - tips and techniques for cultural awareness,
5. Learn and gain insight into the lives of others in similar situations and how they overcame their problems and challenges.
6. Learn about and develop culturally intelligent leadership skills,
7. Be able to add intercultural skills and cross-cultural communication to your CV. 

Ultimately, it will make you more successful in your professional life, whether you deal with foreign colleagues at home or abroad - trying to help each other and others to be able to practically exercise  Global Reach—Local Touch in how we think and behave and exercise our professions.

Put simply - to have positive input, fun, learning and laughter engaging with others about the crazy things that have happened in the life of cross-cultural business, education and beyond; all underpinned with strategies and exercises to up-skill you (and your staff) for tomorrow and the future.

For Organizations:

Globalisation has meant a fundamental change in who, where and why we do business. Companies wanting to retain a competitive advantage in today’s interdependent economy will need to rely heavily on their global managers. They will have to understand this breed of people and grow their numbers by investing and cultivating culturally sensitive and efficient global managers – in fact, culturally intelligent leaders.

• Corporate Social Responsibility - This congress aims to partially fulfil the CSR needs of participating companies.

  Globalization is a tool that should benefit all sections of mankind.  One cannot ignore its negative effects. These must be addressed for the world’s peace and prosperity. Accordingly, today’s international organizations are encouraged to embrace corporate social responsibility at the core of their operations.

• Overcoming Performance Issues - Cultural diversity can be the cause of many underlying problems at work that most people fail to recognize stem from cultural difference.

  Participation in this congress will help organizations design work practices which will complement an international workforce and promote synergy of difference resulting in more effective management and better performance from global teams. It may help identify chronic performance issues that are yet to be resolved.

• Culturally Intelligent Leadership – Cross-cultural management goes far beyond how to organize and  operate in today's business world where many corporations work across international borders.

  Companies like these need  executives and managers who understand cross-cultural customs and business practices and how to promote efficiency and optimize profitability in a global environment. This congress will give a platform to speakers from industry who will share ‘best practice’ on how to become a cultural-competent organization and develop culturally Intelligent Leadership.

• Strategic Business Development Tool - Most firms consider ‘diversity’ and ‘inclusion’ as much more of a compliance issue than as a sound strategy for developing business growth.

  Competition for talent is fierce and the demographics of the workforce are rapidly changing. Taking a ‘compliance issue’ approach to your business will seriously inhibit your competitive edge not only at home, but also when dealing with international clients and suppliers. Helping your people develop culturally intelligent leadership will reap dividends: building on brand reputation, enhancing customer service, increasing your customer retention, decreasing employee attrition and adding to your bottom-line.

• The Recruiter of Preferred Choice - Interest among seasoned professionals in pursuing international careers has skyrocketed in recent years. Such interest has been enhanced by chronic personnel shortages in home markets that are causing foreign companies to search beyond their borders for talent… And, taking yours!

  These candidates aren't passively waiting to be hired by just any employer. They're targeting specific destinations first and then choosing employers who can take them there. A recent survey of the chief executive officers of many of the world's largest companies lists working abroad as the most important employment experience for professionals who will succeed them. Organizations that give them this experience and train them for it will be recruiters of preferred choice.

• Fulfilling Diversity and Inclusion Criteria - This congress aims to partially fulfil the employment law compliance needs of participating companies.

  Demonstrating diversity and inclusion is a substantial part of complying with new employment regulations, especially in Europe. By participating in this congress and allowing members of staff to attend, your organization will not only be seen to comply but will actively be ‘walking the talk’.